Social Media is undeniably a vital piece to the puzzle of success in the small business world today. Many small business owners are simply wearing too many hats in an effort to leash the beast of Social Media, or they struggle to even understand the inner workings and the how tos of the world of Social Media Marketing. Once you find yourself ready to leverage Social Media and all the POWER that it brings, Robertson Marketing & Branding is ready to set you on the path to unlocking the Social Media world and all it brings. Our packages are created to help business owners who understand the importance of Social Media Marketing but lack the time, know-how and tools to achieve success. The Robertson Marketing & Branding experts are ready to help you grow your customer base and boost your credibility. Go ahead and contact us for your free, first time 30 minute consultation so we can kick start your next campaign with one of our Social Media Marketing packages or an a la carte service.
This package will handle your everyday, essential Social Media Marketing needs and ensure that your accounts are always up to speed with new materials to keep your audience in the know. Our Social Media experts will create original content to make sure your audience receives their daily fix: Posting, tweeting and updates that match up head-to-head with your company’s aspirations, products and/or services. Also, in this package, you receive “PROPER” set-up that will allow your business to fully optimize every social channel that represents you and your vision. Robertson Marketing & Branding will have complete control of managing your Social Media channels so that it is ensured that your Social Media presence will not fade or fall behind. We execute the proper techniques to keep your audience active and engaged.
Package Details:
● Thorough research to understand the audience you are targeting
● 8 Twitter posts and 4 Facebook posts, daily
● Daily posting of content that is original and relevant to your business
● Spam filter on both platforms
● Basic e-mail reports and upkeep
● Detailed monthly progress reports
This is the next step in the Social Media Marketing process. This package is for the
business owner who wants to get a little more engaged and wants to get knee-deep in the world of
social media. This package is for businesses with 3-4 Social Media accounts who want to drive sales by
being able to engage more with their customers on a regular basis. We will take care of all Social
Media activities to establish a solid and growing presence by developing a clear and detailed strategy.
This package also includes a Social Media training conference where you learn exactly how to interact
with your customers as leads increase. This is where effective communication via product/service
knowledge as a business starts to pick up. Let’s face it- who knows your business better than you? No
one does which is exactly why you will be trained on how to communicate with new customers and
inquiries so that you may take this marketing plan to a platinum level. This package includes
everything that The Gold Standard package has with the addition of:
● Creation and/or management of 4 social platforms of your choice (Facebook and Twitter are
strongly recommended as 2 of the 4). Other options include but are not limited to: Google+,
YouTube, Pinterest and Instagram. This comes with your choice of a complimentary post to
any social platform of your choice.
● 12 Twitter posts and 7 Facebook posts, daily
● A total of 5-7 posts on other social platforms
● 1 hour of social media training
● 1 customized Social Media campaign per month
● Thank you messages for new followers
Oh man, this is the Ultimate of the Ultimate for all SOCIAL MEDIA MARKETING plans.
This plan comes equipped with weekly, customized marketing campaigns across multi Social Media
platforms to increase leads and provide a superior engagement experience. We will create custom
content that differentiates (if need be) across multiple platforms. Once leads start to flow in, our
management team will filter out the appropriate ones for your business and pass them through your
chain of command. We will also offer a two hour training session where we invite you in to see the
entire inner workings of your Social Media being by having access to the portal for managers, and the
viewing of conversations on your platforms in real time. Our team will also conduct searches for
people and other companies pertaining to your business and message them directly which would llow us to add many new followers while managing the potential massive increase in your Social
Media traffic. This package includes everything the Platinum Plus package has with the addition of:
● Creation and/or management of 5 social platforms of your choice (Facebook and Twitter are
strongly recommended as 2 of the 5). Other options include but are not limited to: Google+,
YouTube, Pinterest and Instagram. This comes with your choice of a complimentary post to
Facebook and Twitter. With your choice of a complimentary post to the remaining social
platform.
● 15 Twitter posts and 10 Facebook posts, daily
● A total of 10-12 posts on other social platforms
● Custom artwork
● 2 hours of social media training
● Lead filter
● 30-45 second promotional video/commercial
● Reputation monitoring
Google is a vital piece to any business that is looking to achieve success in the Social Media world. We have created a package that is centered on Google and all that it has to offer. Whether it is taking full advantage of the posting power of Google+, posting promotional content to YouTube or even watching your traffic increase with Google Analytics, Google has all of what it takes to keep you in the know and keep others fully informed on you, your business and the things you have going on. It also has the ability to get you a little more exposure because of its rich platform for sharing multimedia. In 2013, Google referral traffic rose 19%. With this package, you and your small team will also will receive 2 hours of training on Google Home& Office and Google Social.
Package Details:
● Google business claim
● Google+ and YouTube account set up
● 2 posts per day that is relevant to your business on Google+
● 2 promotional videos
● Custom Artwork
● Website traffic tracking
● 2 hours of Google training on e-mail, blogger, hangouts, Google+ and the Drive
● Full Google management for an entire month
This is the best package for new business owners and at a great price. WordPress currently makes up 23% of the sites on the web today and this number is steadily growing. With a platform this large, WordPress makes a very SEO friendly website with a combination of unique content and relevant keywords along with quality backlinks that has the potential to high rankings on major search engines. Another great thing about having a WordPress website is the powerful content management system. Not sure what this means? Ok, how about this? It saves you time which also saves money because you no longer have to wait for a web developer anymore. You just login into your control panel and add/edit content as needed without the hassle of messing anything up. From all content standpoints, WordPress has you covered. Content scheduling in advance allows you to upload as much content as you want with a structure schedule release date for each post. Social Media is integrated very easily and this allows you to gain more exposure over several other platforms which will potentially add a stronger site traffic flow.
Package Details:
● Professional, responsive website
● Thorough research to understand the audience you are targeting
● Facebook and Twitter creation
● Daily posting of content that is original and relevant to your business. (2 Facebook posts,
2 Twitter posts)
● Custom Artwork
● Website traffic tracking
● Google business claim
On this Social Media package, additional charges may apply for contest tools and ad running. At the end of the month, you will receive a conference call to review notes and review any other concerns that either party may have about any and all Social Media platforms that are being utilized. We will make proper changes or develop new campaigns with strategies based on the results of the prior month’s progress and next month’s goals. All plans are month-to-month. WE DO NOT HAVE ANY LONG-TERM CONTRACTS. 3 and 6 month contracts can be requested at a discounted rate if it is paid in full at the time of contract signing.
Services:
● Advertising: Whether you need to conjure up a new campaign or breathe life into one you currently have going, we are here to help bring that vision from your initial idea into living
color.
● Video: Need a little video production for a presentation? Or putting promotional content on
Youtube to be shared via multi-platform? Let us put you up-front and center. Lights, camera,
action.
● Websites: Affordable, professional business websites on a growing SEO friendly WordPress
platform with easy content management.
● Social Media
● Public Relations: Not pleased with your business image? Maybe you aren’t as well-known as
you would like to be? Or maybe you just want to shed a little more light on the new or old
things you have going on? Either way, we are the guys to put the spotlight directly on you.
● Additional social media service for profile creations and postings
● Blog writing and posting
● Webmastering
● Domain check and purchase consulting (General marketing and/or Social media)
